In with the new - RSPB determined to refresh staid image with panel of (mostly young) 'ambassadors'

                                                                             

Lucy Hodson - also known as Lucy Lapwing

THE RSPB has this weekend sought to refresh its image by appointing its first ever team of 'ambassadors'.

There is still a place for oldsters - such as veteran broadcasters Sir David Attenborough and Bill Oddie - but only as honorary vice-presidents.

The charity hopes that the nine  it has named as 'ambassadors' will popularise Nature with young people. 

It states: "Our 'ambassadors' will help inspire and enable more people to act for nature. 

"We are excited to appoint these  individuals who have all supported and championed the RSPB in the past, making contributions to our work and helping us reach more people. 

"They are all looking forward to utilising their passion and expertise to support our cause, celebrate our achievements and help us save Nature."

It has not been revealed how many, if any, of the ambassadors are members of the RSPB.

The nine have been elevated from their previous roles as 'celebrity influencers' for the society.

They are: 

Indy Kiemel Greene 

Lucy Hodson

Megan McCubbin

Nadeem Perera

Ollie Olanipekun

Samuel West

Steve Brown

David Domoney

Deborah Meaden

                                                                

One for the future - 17-year-old Indy Kiemel Greene